gvsustudent — PRSSA Blo — GVSU PRSSA – Grand Valley State University Chapter of the Public Relations Society of America

Spooky PR Nightmares: Lessons to be Learned

From misguided tweets to company-wide scandals, public relations (PR) crises can greatly harm a company’s reputation. A single grave mistake can unleash years of backlash and negative outcomes to a company’s business objectives. However, each crisis teaches valuable lessons about prevention.

How Your Past Can Pave Your Future

There is something so nerve-wracking, yet still so exciting, about post-grad life. Personally, I hate change. I love where I am. Whenever somebody mentions graduating, I get a stress rash across my chest and entirely shut down – it is not something I am comfortable with.

GrandPROctober 4, 2024reflection, PRSSA, GVPRSSA, gvsustudent, gvsu, Communications, marketing, event marketing, event planning

Back to the Basics: Copy Editing as an Internship

“What’s the most important skill you need to be successful in the PR industry?” While networking with PR professionals and successful individuals in similar fields, I’ve definitely asked that question the most. As a student with an unclear career path, I figured that learning the most important skills early on would optimize my time for whatever direction I decide to take.