pr skills — PRSSA Blo — GVSU PRSSA – Grand Valley State University Chapter of the Public Relations Society of America

The Potential TikTok Ban: A PR Pro’s Guide to Prepare

In just two days, TikTok could be banned in the United States. Due to national data security concerns, President Biden signed legislation into law that gives TikTok’s owner, ByteDance, until January 19th to divest from the social media app.

GrandPRJanuary 17, 2025tiktok, crisis communications, adaptability, GVPRSSA, PRSSA, GVSU, gvsustudent, Unconventional PR Skills, pr skills, short form content, PR strategy

Business Acumen in PR: How to Get to Know Clients in a Fast-Paced Agency

Many Public Relations (PR) students will go into a public relations agency as part of their career; however, working in such an industry is often so fast-paced that it becomes increasingly difficult to practice proper business acumen. Good PR practices typically mean conducting campaigns and projects in a way that is personalized to each client.

GrandPRNovember 8, 2024Business acumen, public relations, client management, management, project management, relationship building, public relations strategy, client focused pr practices, professional development, pr skills