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Posts tagged crisis communications

The Potential TikTok Ban: A PR Pro’s Guide to Prepare

In just two days, TikTok could be banned in the United States. Due to national data security concerns, President Biden signed legislation into law that gives TikTok’s owner, ByteDance, until January 19th to divest from the social media app.

GrandPRJanuary 17, 2025tiktok, crisis communications, adaptability, GVPRSSA, PRSSA, GVSU, gvsustudent, Unconventional PR Skills, pr skills, short form content, PR strategy

Spooky PR Nightmares: Lessons to be Learned

From misguided tweets to company-wide scandals, public relations (PR) crises can greatly harm a company’s reputation. A single grave mistake can unleash years of backlash and negative outcomes to a company’s business objectives. However, each crisis teaches valuable lessons about prevention.

GrandPROctober 25, 2024crisis communications, communications, GVPRSSA, PRSSA, learning, learning from mistakes, failed campaigns, gvsustudent