Women’s History Month: A Crash Course on Women PR Trailblazers

First off, let me say Happy Women's History Month! It is important to celebrate how far women have come in history and critical to learn about the women who changed history for the next generation. Think about it: when was the last time you learned about a female public relations pioneer in your public relations class?

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Targeting the Best Audience

Let’s kick it back to the fundamentals of public relations. You’re deciding who your audience is but you just can’t pin down exactly what you’re looking for. Perhaps it’s a right of passage for PR professionals to grapple with the basics, so here’s my beginner, ever-evolving solution for one of those “simple” tasks. 

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Research, Tipsblog, pr, prssa, Target Audience, Tips