No more fun in the sun, palm trees, and sleeping in — Spring Break is over and now it is time to wrap up the last month of the semester. It can be difficult to come back to the school-life routine. Early mornings and late nights doing homework and studying can be hard to jump back into.
Read MoreAh, Women’s History Month. It is once again that beautiful time to proudly celebrate the accomplishments of women. While I like to treat every month like Women’s History Month, this time of year creates the perfect opportunity to write an entire blog about my favorite thing: influential (and badass) women.
Read MorePR pros and journalists, despite key differences in their approach, have a lot in common. So how can these two distinct roles work together to advocate for community members in difficult situations where the wellbeing of communities is at stake?
Read MoreWhile in an interview for a public relations internship, my interviewer asked me why I was not a member of my university’s chapter of PRSSA. Not only did I not have an answer, but I also had no idea what the acronym meant.
Read MoreWhat do you think of when you hear the phrase “time management''? Do you feel stressed? Overwhelmed? For many, it’s a trigger word. Being a better time manager isn’t a cake walk, and there’s certainly no one right answer to become a better manager.
Read MoreI have a confession: I love watching public relations play out on the TV screen. I don’t think I’m alone in the fact that Scandal’s Olivia Pope ignited my initial interest in public relations. Watching her cover up a multitude of White House crises was exciting, suspenseful and, frankly, pretty badass. However, as much as we all love the drama Scandal depicts, spinning lies to cover up client mistakes isn’t as glamorous as it looks.
Read MoreThere are already hundreds of tools in a PR pro's arsenal. Why care about podcasting? Robert Johnson, a seasoned podcaster and public relations practitioner, shares just how impactful a podcast can be for clients.
Read MoreWhat does it take to work at a world-renowned agency? GVSU alumna Melissa Albano is an assistant account executive at Edelman, an agency that has ranked #1 of Global PR Firms. Clearly, she’s doing something correctly. So what’s her “it” factor?
Read MoreAs a part of Grand Valley’s Public Relations Student Society of America (PRSSA) chapter, you have the opportunity to join GrandPR. GrandPR is GVSU’s nationally affiliated, student-run integrated communications firm. As an account executive for GrandPR, I get to lead teams through client work and assign tasks to make sure our work gets finished in a timely manner.
Read MoreSome things can’t be taught in school. The awkwardness of settling into the ‘real world’ after college is one of those things. Today, recent GVSU Advertising and Public Relations graduates Allison Canter, Carson Kunnen, and Morgan Layne share their experiences of transitioning from involved students to young professionals.
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