It’s that time of year again… when every brand we know and love decides to lie to us, ruthlessly. On this day of deception, no Instagram feed, marketing email, or commercial can be trusted. Through the years, we’ve seen a wide variety of outlandish pranks on April 1st. From Amazon’s Petlexa to Burger King’s Whopper Toothpaste; there is never a shortage of these ridiculously entertaining pranks.
Read MoreIn this episode, learn about the education sector, as Allison and Hannah discuss creating healthy relationships, and their journies into the education sector. Learn if you would be interested in higher education marketing and PR and what the typical day of Allison and Hannah looks like.
Read MoreWhen it comes to knowing your info about public relations, textbooks can only take you so far. While textbooks and time spent in the classroom can teach many valuable skills such as how to write a press release, plan a campaign, and evaluate strategies and tactics, soft skills are not found buried beneath pages of text.
Read MoreWorking for a minor league team has come with many joyous moments, hard moments and the tools to think critically, quickly. Being an intern for the West Michigan Whitecaps has been an experience that I would recommend to any young professional.
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