Branding — PRSSA Blo — GVSU PRSSA – Grand Valley State University Chapter of the Public Relations Society of America

Authenticity in Brand Messaging Before, After, and During Pride Month

Pride Month is here! Now comes that time of year when the logos of most brands’ social media accounts turn into a rainbow-field version, “ally” is tacked on to the end of bios, and Canva templates are used as a throwaway attempt to promote their “pride.” Queer people deserve better. It’s as simple as that.

GrandPRJune 6, 2024GVPRSSA, Public Relations, Branding, inclusion, gvsu, Advertising and Public Relations, Pride month

Personal Branding: Make Your Answer to “Who Are You?” a Good One

The question “Who are You?” is one I could answer in a lot of ways. I am a student, I am an intern, I am a friend, I am a daughter, I am a sister. Yet, none of these things make me special. A lot of people in this world could say those same things.

GrandPRMarch 1, 2024Branding, personal brand, LinkedIN, GVPRSSA