Positive Company Culture: Why It Matters and How to Find It

This April, I was knee-deep in the interview process for my current position at a Lansing-based public relations agency. In my final interview, I was given the opportunity to meet with the agency’s entire team. For thirty minutes, all eyes were on me as I answered and distributed questions for and to the entire Piper & Gold team.

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GrandPR
Why Community Relations is Vital to Political Campaigns

As the midterm elections approach, we will see campaigns start or ramp up their efforts. There will be increased fundraising events, increased attack ads, and the general influx of ads about why a candidate should have your vote. While these certainly can sway the outcome of a race, there is one aspect of political campaigns that tends to slip the mind of voters: community relations.

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GrandPR
How to Get the Most Out of Your Internship

Going into my first internship was a very stressful experience. I didn’t know much about the advertising and public relations industry, and I felt like my lack of knowledge and experience had the potential to paint me as a bad employee. I am here to tell you that you are not supposed to know much about your field yet; you will learn that through your internship.

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GrandPR
Pride Always Exists, Not Just in June

With the fading away of June and the turning of the calendar, it’s evident that the once colorful Pride Month logos are changing back to their original state and the abundance of bright rainbow flags are disappearing from your social media timelines. It seems as though once July has made its appearance, the celebration of the LGBTQIA+ community no longer crosses the minds of those unaffected and the calendar keeps passing on. However, who’s to say the celebration of Pride Month stops when June ends?

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GrandPR