If you are a student or young professional in public relations (PR), you have probably seen the letters “APR” in a few profiles while scrolling through your LinkedIn feed. After seeing this, you may have thought to yourself: “Huh! Interesting… but what’s an APR anyway?” If this is you, just keep reading, and maybe I can help answer some of your questions.
Read MoreBeing a student during the regular school year is difficult enough. Between managing your time as a student, a work schedule, and possibly an internship, it is easy to see how overwhelming it can get. As a student during typical school months, it at times can feel semi-easier in having access to student support services and the general atmosphere of other people working around you.
Read MoreIn a world that is beginning to perceive diversity and inclusion as a “trend,” it is easy to find yourself being the “voice of color”. Being the “voice of color” often leads you to pigeon-holing yourself into the role of spokesperson in a way that can be challenging and at times, uncomfortable. Diversity and inclusion are the “new normal” and as a black, female, public relations student attending a predominantly white institution; here are some of the ways to navigate this new normal as a person of color.
Read MoreOn April 20, I turned 22. Ten days later, I graduated from Grand Valley State University (GVSU) with a Bachelor's degree in Advertising and Public Relations, accompanied by a minor in writing. I would be lying if I said that the last four years have been a blast. The biggest challenge I encountered in my first several years of school was wrestling with my true identity and self worth.
Read MoreWe have all had or will have, the unfortunate experience of receiving the dreaded rejection letter beginning with, “We regret to inform you that…” or “We have decided to move forward with other candidates.” Rejection letters are hard to process and can stir feelings of anxiety when job hunting, but changing your response can positively help you deal with rejection.
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