7 10, 2021

We Need Research, Even if We Don’t Want to Admit It

By |2021-10-07T21:25:05+00:00October 7th, 2021|Categories: Research, Tips|Tags: , , , , |0 Comments

Research is definitely not the most fun part in the realm of communications. However, it’s the stepping stone to the substance of any strategy, and it’s crucial to the success of reaching client goals and doing the best possible work. Focus groups and GVSU’s library database are the basis of our undergraduate years and for [...]

4 02, 2021

Don’t Give Research a Bad Rap

By |2021-02-04T22:05:32+00:00February 4th, 2021|Categories: Research, Tips|Tags: , , , , |0 Comments

Research. A word most people still in school aren’t too fond of. I know that after 16 years, the word “research” is often associated with lengthy papers or science and lab classes (there’s a reason I’m not a STEM major). We’re conditioned to think of something we go through the motions of, like many of [...]

Go to Top