Who’s Our Guest? Nepherterra ‘Neph’ Estrada Best is a seasoned entrepreneur and public relations professional who is passionate about building authentic brands and getting results for her firms’ clients. During her 17-year PR career, she has successfully managed public relations campaigns in more than 25 industries including financial services, health care, retail, real estate, [...]
Entering the workforce can be daunting. The anxiety of meeting new people and learning the ins and outs of your company can be overwhelming, then there’s the added pressure of working with platforms you’re unfamiliar with. PR platforms may make you feel discouraged, but rest assured, learning these common tools will give you a leg [...]
Who’s Our Guest? Ed Zitron is the founder of EZPR, a national media relations firm focusing on consumer tech startups. He has been published by Forbes, The Wall Street Journal, Eurogamer, PC Gamer, and PC Zone. He’s written two books - This is How You Pitch, an early PR person’s guide to PR, and [...]
By: Olivia Windorf (@owindy_) Storytelling is intrinsic to human culture. Whether it’s shared through folk tales, legends, myths, or just while sitting around a campfire - it’s what unites and teaches us about others. Storytelling has been the core of human nature since the beginning of time. For this very reason, Aileen Izquierdo and Heather [...]
