17 09, 2021

Take it to the Next Level: Get Involved with GVPRSSA and GrandPR

By |2021-09-17T00:13:09+00:00September 17th, 2021|Categories: APR Program, Leadership, Networking/Relationships|Tags: , , , |0 Comments

The best not-so-kept secret in GVSU’s advertising and public relations program is GVPRSSA and GrandPR. In the vastness of student organizations, where there is virtually a student organization for every niche when it comes to professional development, few come close to GVPRSSA and GrandPR. In my experience being a member of both of these programs, [...]

9 09, 2021

Designing the Perfect Resume: Steps for Success

By |2021-09-09T17:14:34+00:00September 9th, 2021|Categories: Internships, Interviewing, Tips|Tags: , , , , , |0 Comments

With summer coming to a close and the fall semester upon us, a fresh set of internship opportunities and professional experiences are on the horizon. As we prepare for a school year full of new beginnings, what better way to put your best foot forward than with a new resume? Whether you’re looking for a [...]

2 09, 2021

5 Key Takeaways from A Nonprofit Internship

By |2021-09-02T21:13:04+00:00September 2nd, 2021|Categories: Internships, Non-profit|Tags: , , , |0 Comments

“I spent my summer working at a local nonprofit.”  This thought used to make me feel a twinge of guilt, like I missed an opportunity and was not moving forward in my career goals.  But that twinge has quickly faded after working as the Marketing and Advancement Intern for Wedgwood Christian Services this summer. It [...]

19 08, 2021

Spotify: Stepping up Music Streaming and Digital Campaigns

By |2021-08-19T13:52:44+00:00August 19th, 2021|Categories: Media, Tips, Trends|Tags: , , , |0 Comments

As a budding public relations professional, PR campaigns are one of my favorite things to discuss and examine. Campaigns are hard work for a PR team, but they have the potential to turn heads and change how the public views a given company. In order for a PR campaign to be successful, it must include [...]

5 08, 2021

The Importance of Pronouns in the Workplace

By |2021-08-04T13:39:47+00:00August 5th, 2021|Categories: DEI, Networking/Relationships|Tags: , , , , |0 Comments

Each year, more employees are entering the workplace with gender identities that may differ from what we most frequently think of when discussing gender. Whether these employees choose to be open about their identity or not, it is important to create a work setting that welcomes diversity with open arms.  With work settings becoming more [...]

22 07, 2021

NSAC: More Than a Competition

By |2021-07-22T20:49:05+00:00July 22nd, 2021|Categories: APR Program, Creative, Leadership, Networking/Relationships|Tags: , , , |0 Comments

As an advertising & public relations student at GVSU, I’m constantly looking to gain real-world experience through my program. While I’ve taken several classes at the university that provide those experiences, this past semester, I got as close to the real world as I can get, with an actual client.  About NSAC  Annually, the American [...]

9 07, 2021

A PR Student’s Defense of a College Minor

By |2021-07-09T16:09:50+00:00July 9th, 2021|Categories: APR Program, Tips|Tags: , , , |0 Comments

As a student majoring in advertising and public relations, I often get asked about my studio art minor. Usually, these questions are about how I decided on a studio art minor, what I’ve gained from it, and why I even elected to take on a minor in the first place. As an indirect result of [...]

24 06, 2021

Writing: It’s All About the Attitude

By |2021-06-24T20:43:03+00:00June 24th, 2021|Categories: Tips, Writing|Tags: , , , , |0 Comments

Chances are, if you are studying or practicing public relations, you are doing your fair share of writing. When I began studying PR, I had little to no confidence in my writing abilities. The high school I attended was proficient in academics, and writing was not excluded. I couldn’t get above a ‘B’ on any [...]

10 06, 2021

It’s Looking Like a PR Summer

By |2021-06-10T20:38:04+00:00June 10th, 2021|Categories: Holiday, Mental Health, Tips|Tags: , , , , , |0 Comments

As I write this sitting in 80 degree weather, it’s quite obvious that summer is officially here. School’s out, summer internships and side jobs are in full swing, and personally - I still feel some of the winter blues. Although I’m lathering up in SPF and beach days are on the horizon, I can’t help [...]

28 05, 2021

Hiding Likes: What Facebook’s New Feature Means for Us

By |2021-06-01T16:51:21+00:00May 28th, 2021|Categories: Media, Mental Health, PR News, Social Media, Trends|Tags: , , , |0 Comments

Instagram and Facebook are finally doing it. Both platforms now allow users to disable like counts. This change allows for two main features:  You can hide the like and view counts on others’ posts You can hide your own like and view counts from the eyes of other users After almost two years of testing [...]

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