19 12, 2021

A College Student’s Perspective: Pros and Cons of Remote Work

By |2021-12-19T01:17:07+00:00December 19th, 2021|Categories: Mental Health, Tips|Tags: , , , , |0 Comments

In recent years, especially during the pandemic, remote work has become more common and normalized globally. Whether you work fully remote, hybrid, or in the office, one thing we know for sure is that the work still must be done.  With that said, there are advantages and disadvantages to working remotely vs in-office. Let’s explore [...]

10 12, 2021

Prioritizing Your Mental Health During Finals

By |2021-12-10T03:33:04+00:00December 10th, 2021|Categories: Mental Health|Tags: , , , , |0 Comments

Just a couple weeks ago, we caught up with loved ones and stuffed our faces with delicious apple pie over Thanksgiving break. Now that break is over, however, we are faced with every college student’s worst nightmare — the final weeks before Winter break. Whether you’re a seasoned finals pro or a newbie freshman, prioritizing [...]

3 12, 2021

VR and PR

By |2021-12-03T00:29:22+00:00December 3rd, 2021|Categories: Creative, PR News, Social Media, Videos|Tags: , , , , , |0 Comments

You may have heard the news: just last month, Facebook changed the name of its  umbrella company to Meta to publicly announce its new focus on the metaverse. This news sparked many conversations about how the emergence of virtual reality (VR) will change the future of media.  As budding public relations professionals, we are all [...]

18 11, 2021

4 Ways to Battle End-of-the-Semester Stress

By |2021-11-18T22:14:34+00:00November 18th, 2021|Categories: Mental Health, Tips|Tags: , , , , , |0 Comments

The end of the semester is upon us. The holidays are around the corner, and I can practically smell the pumpkin pie. As this semester draws to a close, it is important to put as much effort into your mental health as you are putting into studying for exams. This can prove to be difficult, [...]

11 11, 2021

How to Boost Productivity: Unique Tips & Tricks

By |2021-11-11T19:42:35+00:00November 11th, 2021|Categories: Mental Health, Tips|Tags: , , , , |0 Comments

We all know that having a productive day results in a boost of energy and mood. You can finally go to sleep feeling refreshed and excited to start your next day at work. You may have some productivity tactics that you currently use to get things done, but I can guarantee this blog will give [...]

5 11, 2021

Being Yourself in the Workplace

By |2021-11-05T12:58:43+00:00November 5th, 2021|Categories: Mental Health, Networking/Relationships|Tags: , , , , |0 Comments

Through a variety of opportunities offered in any given program within the confines of university we know for a fact, particularly during the past year to two years, that being yourself is a difficult feat. It is incredibly tough to act as though you have everything together and you are on your A-game well enough [...]

21 10, 2021

Psychology Behind Burnout

By |2021-10-21T18:48:14+00:00October 21st, 2021|Categories: Mental Health, Tips|Tags: , , , , |0 Comments

The trees are transitioning and midterms have officially entered the chat. If you don’t feel it already, burnout season is approaching as it seems to every year. What can we do to prevent this inevitable feeling of exhaustion? What truly leads to the feeling of burnout? Is it procrastination? Overworking or scheduling? Or does it [...]

14 10, 2021

How To Write Better Copy

By |2021-10-14T22:37:25+00:00October 14th, 2021|Categories: Creative, Tips, Writing|Tags: , , , , , |0 Comments

Copywriting is an integral part of writing that helps to draw attention to a product or service by storytelling. Yes, you read that right. Copywriting is essentially storytelling for a brand or business; it helps translate a product or service feature into benefits that match consumer psychology.  In short, copywriting is the process of producing [...]

7 10, 2021

We Need Research, Even if We Don’t Want to Admit It

By |2021-10-07T21:25:05+00:00October 7th, 2021|Categories: Research, Tips|Tags: , , , , |0 Comments

Research is definitely not the most fun part in the realm of communications. However, it’s the stepping stone to the substance of any strategy, and it’s crucial to the success of reaching client goals and doing the best possible work. Focus groups and GVSU’s library database are the basis of our undergraduate years and for [...]

30 09, 2021

The Importance of Leadership Skills in College

By |2021-09-30T21:02:00+00:00September 30th, 2021|Categories: APR Program, Leadership, Networking/Relationships|Tags: , , , , |0 Comments

Now that the fall semester is in full swing, it’s a good time to evaluate how we’re doing and where we’re going. While everybody’s working hard and trying their best, it’s important to get involved and make your mark on those around you. Building your leadership skills are a great way to maintain and grow [...]

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