17 03, 2021

Experiences of a Storyteller w/ Nepherterra Best

By |2021-03-17T12:58:43+00:00March 17th, 2021|Categories: Media Relations, Podcast, Podcast Recap, PR Hangover, Uncategorized|Tags: , , , , , , |0 Comments

Who’s Our Guest? Nepherterra ‘Neph’ Estrada Best is a seasoned entrepreneur and public relations professional who is passionate about building authentic brands and getting results for her firms’ clients.  During her 17-year PR career, she has successfully managed public relations campaigns in more than 25 industries including financial services, health care, retail, real estate, [...]

10 12, 2020

Build Your Brand, One Brick at a Time

By |2020-12-10T23:52:53+00:00December 10th, 2020|Categories: Branding, Tips|Tags: |0 Comments

Starting your professional life with only a resume is not going to cut it these days. We live in a cut-throat industry that requires more to be noticed by employers. Establishing a personal brand can help you stick out from candidates for your first entry-level job. Building your brand can be represented by the same [...]

16 04, 2020

5 Things I Learned from my Time in the Ad & PR Program

By |2020-04-16T18:21:23+00:00April 16th, 2020|Categories: APR Program|Tags: , , , , , , , , , , , |0 Comments

By: Sarah Virkstis (@SarahVirkstis) As I wrap up my time at Grand Valley, I look back on this season in my life with fond memories and lots of learning. In fact, the APR program has treated me so well, I can’t wait for the time I am able to continue my education in this field and [...]

9 04, 2020

Why You Should Hold a Leadership Position in College

By |2020-04-09T17:10:25+00:00April 9th, 2020|Categories: Leadership|Tags: , , , , , , , , , , , , |0 Comments

By: Ella Rechner Ever since I can remember, leadership genuinely intimidated me. It was a fear of not being good enough to fit the position, fill the shoes of the person preceding me, and living up to the expectations of my superior. However, the one thing that drives people towards these roles is the understanding [...]

2 04, 2020

What You Need to Know About Quibi

By |2020-04-02T17:22:21+00:00April 2nd, 2020|Categories: Social Media|Tags: , , , , , , , , , , , , , , , |0 Comments

By: Kylee Reinert (@kyleereinert) Well, it seems like we all have quite a bit more unplanned free time on our hands. With that free time tends to come one of two things: lots of Netflix binges and social media surfing, or deep cleaning and discovering new hobbies. I know I have trouble balancing the two- wanting [...]

26 03, 2020

How to: Nail Your Interview

By |2020-03-26T17:51:53+00:00March 26th, 2020|Categories: Tips|Tags: , , , , , , , , , , |0 Comments

By: Ally Chamberlin (@allychmb) Whether you’re attempting to land that internship or that big job, interviews can be intimidating. How do I stand out from the crowd? How do I ensure I meet their expectations? The worries are never-ending! With these tips, preparing for an interview should come naturally and your confidence will shine through.  [...]

19 03, 2020

What to do when you’ve bitten off more than you can chew: Tips for ambitious students navigating daunting to-dos

By |2020-03-19T16:26:00+00:00March 19th, 2020|Categories: Tips|Tags: , , , , , , , , , , , , , , , , |0 Comments

By: Emily Gagnon (@_emgagnon) Alright, this blog is for all you overachievers out there who are going beyond what is expected of you and eagerly attacking new opportunities. At this point in the semester, many of those exciting opportunities may have turned into overwhelming tasks, especially amidst the impact of COVID-19. This pandemic has tested everyone’s [...]

12 03, 2020

Women in PR: Earning a Seat at the Table

By |2020-03-13T19:11:54+00:00March 12th, 2020|Categories: Women's Month|Tags: , , , , , , , , , , , , |0 Comments

By: Melissa Albano (@melissaalbano29) Happy Women’s History Month, everyone! As we dive into March it is no surprise that we take extra time to celebrate all women and the true power they hold (even though we should celebrate every day). And in PR, women seem to hold another level of power as they dominate the [...]

27 02, 2020

PR Tactics: Reduce the Use, Do Not Reuse, and No Recycling

By |2020-02-27T23:52:49+00:00February 27th, 2020|Categories: Trends|Tags: , , , , , , , , , , , , , |0 Comments

By: Lindsay Corwin (@CorwinLindsay) Public Service Announcements, podcasts, press releases, interviews, blogs, memos, and more; these are all tactics used in modern public relations practices. While these tactics have not stood the test of time yet, they are becoming commonly used ways to enhance public relations. New tactics are popping up often, as well as fading [...]

20 02, 2020

Podcasting 101: Why You Should Host a Podcast

By |2020-02-18T02:53:06+00:00February 20th, 2020|Categories: Podcast|Tags: , , , , , , , , , , , , , , , |0 Comments

By: Sarah Dudinetz (@sarah_dudinetz) This year, I’ve had the incredible opportunity to be the Podcast Director for Grand Valley’s PRSSA chapter. Through our podcast, PR Hangover, I’ve had the chance to sit down face-to-face with public relations professionals and hear about their work, experience, and advice they have for young professionals. While hosting a podcast was [...]

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