PR Research 101: It’s Not as Painful as It Seems
Research is the critical first step to every public relations campaign. It ensures that communication is two-way and establishes a basis for strategic planning. However, it’s also been unfairly nominated as the most overwhelming [...]
Tips for Changing your Major as an Active Student
My path to Advertising and Public Relations was less than traditional. I was not a student that walked into college knowing my exact plan and career vision, and that was proven as I switched [...]
Technology & Crisis w/ Sean O’Leary
Who’s Our Guest? Sean O’Leary is a talented communications professional with nearly two decades of experience in journalism, marketing and public relations. Prior to joining Susan Davis International as Vice President, he most [...]
Tips for Starting a New Internship
Congratulations! You’ve made it past the countless hours of combing Indeed, Linkedin, and all of the job search sites. You want to hit the ground running after you accepted your new internship after that [...]
3 Project Management Tools You Should Be Using
With the increase of remote work, I am finding myself having to project manage virtually now more than ever. There are plenty of online and offline tools to project manage effectively, but in this [...]
Networking in a Pandemic World
Networking is an integral part of the public relations industry. Knowing other professionals within your industry can grant you access to job opportunities, get your name out in the field, or help you meet [...]