What’s it like to run a renowned national organization while simultaneously living the student life? It’s no small feat, but with initiative, time management, and effective leadership, Rachel and Cat make it look easy. Rachel Meltzer, PRSSA National President, and Cat Kalageros, PRSSA National VP of Brand Engagement discuss their roles on the national [...]
Dr. LaShonda Eaddy, APR, Ph.D. isn’t afraid of research. In fact, she embraces it, teaching her students daily how to apply scholarship to the field of Public Relations. A self-proclaimed “practitioner scholar,” Dr. Eaddy has devoted her career to breaking down the barriers between academics and PR pros. So what exactly is an APR [...]
“I didn’t know I could have a career in professional sports,” says Brooklyn McDaniels, Sponsorship and Partnership Coordinator for the NFL. As a self-dubbed small-town girl with a big city personality, Brooklyn has found her role at the NFL in New York City to be rewarding in both personal and professional aspects. Brooklyn attributes [...]
She’s an artist, a strategist, and a top notch communicator. Brooke Rosier, Global Marketing Specialist for Amway’s brand, Artistry, does more than cosmetic branding. Using her skills as a painter and an artist, she crafts creative and strategic campaigns for customers around the world. Brooke also invests her spare time in local nonprofit Lions [...]
What is community relations? It’s listening, and it’s building trust. Jennifer Pascua, Lead of Community Relations for Spectrum Health, has years of experience under her belt in news reporting, freelancing, and most recently, corporate communications. Today, she imparts her wisdom on listeners. Tune in as we talk communications tactics; community partnerships; diversity, equity and [...]
Asking foundational questions is scary. We Ad/PR students have all been there, felt that, and regretted not posing the big questions at the beginning of our studies. So, here we are: upperclassmen asking the questions so you don’t have to. In this episode, we cover 5 questions that first-year students are asking: What made [...]
His work “literally saves the lives of children.” Does it get better than that? Juan Fernandez, the VP of Marketing and Communications at Bethany Christian Services, has vast experience in the nonprofit communications field. From teaching in Costa Rica to managing communication and marketing at an international organization, Juan has done it all, and [...]
Let’s face it: stocks, markets, and investments are intimidating for too many students and pros. They don't have to be. In fact, there are expansive opportunities in the world of investments - even for creatives. Join Mike Houston, Managing Director and Partner at Lambert, as he helps listeners conquer and understand Investment Relations’ role [...]
PR Hangover · Voice of the People: City Communications (w/ David Green) “Our people tell our story best.” Government communications isn’t solely politics and polarization; it’s a way to give people equal opportunity to have a voice in their community, no matter their background. And, between the press releases, marketing campaigns, and clever social [...]
What you’ll find in this episode: We’ve all heard someone say it: “That’s just good PR…” but let’s be honest - this could mean anything. Plenty of people have little to no understanding of public relations as a profession, and even most students studying public relations don’t have a firm understanding of their field [...]
