Part of being a well-rounded public relations practitioner is staying up to date with the latest news. It’s important to know what’s going on around the world and in your local community, as well as what’s happening in your industry.

Below is a list of suggested PR and advertising news sources to check out and follow on social media. No more searching or wondering, just choose which ones you like best and keep track of the latest trends. Each one is loaded with daily content that is both valuable and entertaining. 
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Photo courtesy of www.publicrelationssydney.com

GVSU library databases offer access to PRWeek and Advertising Age. Not all of their content is free and unfortunately subscriptions are expensive. However, if you find a story that you’re interested in, you can simply search for it on a library database and enjoy the full article free of charge.

If you don’t have time to check multiple sites or scroll through your news feed, some websites compile stories for you based on your Twitter interests. A free account with paper.li  will create a collection of links for you based on Twitter followers, lists or hashtags. Our very own Dr. Tim Penning, past faculty adviser and Associate Director of the School of Communication, uses this site to create The Penning Ink Daily

There are also blogs dedicated to PR stories. Here are some that I have found beneficial:

No matter which sites you prefer, you’re bound to find something that strikes your interest. Find a method that works best for you. It may be email newsletters, social media or simply visiting each of your favorite websites. Staying informed and learning on your own should be fun! Remember that keeping track of PR trends will benefit you in all aspects of your academic and professional life.

Do you have any other sites that you like to get your PR news from? Comment below with any favorites that weren’t mentioned here.

-Emma LaMore
GVSU PRSSA Member