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17 04, 2018

Talk Numbers to Me: Data Analytics for PR Pros

By | 2018-04-17T02:24:33+00:00 April 17th, 2018|Categories: Uncategorized|0 Comments

By: Zoe Kaufman    Numbers, data, math, and information. Sounds like something a public relations professional would run from. But data analytics is quite a crucial aspect in running a successful campaign. At the end of the day, data analytics is just a different language. Last Wednesday, PRSSA had the pleasure of listening to a fascinating [...]

12 04, 2018

The Path of an APR Student

By | 2018-04-12T04:48:27+00:00 April 12th, 2018|Categories: Uncategorized|0 Comments

By: Tom Crawford (@Crawford__05) The walk was cold, his nose was runny, his fingers were numb, baseball-sized snowflakes were falling fast from the sky, and the sun was just beginning to peak over the horizon. As much as he wanted to be here, he knew he wasn’t ready. He walked inside, unbuttoned his suit coat as he [...]

2 04, 2018

Don’t Count Out the Copywriter

By | 2018-04-02T17:41:07+00:00 April 2nd, 2018|Categories: Uncategorized|0 Comments

By: Kearsten Frusti (@frusti_kearsten )   In years past, writers have responded to people who looked down on their profession as something that lacks value or is perceived as a “starving artist” profession. However, with the advances in technology and the impact of social media on everyday communications, copywriting has become a huge player in corporate success. [...]

26 03, 2018

Sports PR

By | 2018-03-26T03:24:15+00:00 March 26th, 2018|Categories: Uncategorized|0 Comments

By: Riley Holbrook (@RileyHolbrook_) So you want to get involved in sports PR? Well, you better start earning yourself some experience because so do millions of others. Public Relations in sports is a unique beast. With the constant exposure, a diverse set of players, and always being wanted by media, there are always opportunities to capitalize [...]

19 03, 2018

PR on Ionia

By | 2018-03-19T00:07:31+00:00 March 19th, 2018|Categories: Uncategorized|0 Comments

By: Amanda Hume For the past eight years, Grand Rapids has been home to Michigan’s largest St. Patrick’s Day celebration—Irish on Ionia. This event celebrates St. Patrick’s Day with green beer, food, Irish dancing, and musical performances. Irish on Ionia is located in the heart of Grand Rapids, on Ionia Street. The entire road is blocked [...]

12 03, 2018

Hospitality & Tourism PR

By | 2018-03-12T20:11:54+00:00 March 12th, 2018|Categories: Uncategorized|0 Comments

By: Hannah Ketelhut (@hannahketelhut)   For seniors, graduation is coming soon (seven weeks to be exact!) and the excitement – and intimidation – of finding a job is all too real. Public relations is a field that stretches across industries, giving us endless options to start our careers. We’ve heard PRSSA speakers from a variety of industries: automotive, [...]

10 03, 2018

Social Media Do’s and Don’ts: Spring Break Edition

By | 2018-03-10T23:23:39+00:00 March 10th, 2018|Categories: Uncategorized|0 Comments

By: Madison Farhat-Tomaszewski (@MadisonFT1) Spring break is here, alive, and ready to roll! We may now take a sigh of relief after making it through our papers, projects, and midterms because spring break has arrived, and we are ready! As it is the week to let loose and chill with a drink in our hand (if you’re [...]

27 02, 2018

Grand Rapids Agency Tours

By | 2018-02-27T01:19:06+00:00 February 27th, 2018|Categories: Uncategorized|0 Comments

By: Delaney MacKenzie (@Delaney_MacKenz) As spring is quickly approaching, students are starting to finalize their plans for summer and lock-in those summer jobs and internships. A great way to get an inside look at potential jobs and hear about opportunities is by attending agency tours. That is exactly what PRSSA students did on Friday, February 16 when they [...]

22 02, 2018

Internal Communications & Company Culture with Andrea Clark

By | 2018-02-22T19:41:52+00:00 February 22nd, 2018|Categories: Uncategorized|0 Comments

By: Sarah Pontbriand (@pontbriandsarah )   While searching for internships and jobs, it’s important to keep in mind that a company is not just a logo and a service, but what’s inside as well. Andrea Clark, Associate Director of Corporate Affairs at Kellogg Company, shared her experiences with corporate culture and internal communications with GV PRSSA.   [...]

22 02, 2018

How to Save for National Conference

By | 2018-02-22T19:01:26+00:00 February 22nd, 2018|Categories: Uncategorized|0 Comments

By: Christina Oberly  Mark your calendar kids, the 2018 PRSSA National Conference is right around the corner! (Well not really, it’s actually eight months away.) If we don’t start planning and saving now we will miss out on a HUGE opportunity. PRSSANC is the largest gathering of public relations students in the country. National Conference will give [...]

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This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.